Professor David Brophy brought the study of small businesses and private financial markets (now known as alternative, in contrast to publicly traded markets) to Michigan Ross and the state of Michigan before it was recognized as a legitimate area of study at top research universities. This process started in the mid-to-late seventies, and Brophy relentlessly created awareness in Michigan and educated students interested in this space. For over fifty decades, until his recent retirement, Brophy designed and taught all Michigan Ross venture capital and private equity courses.

Every innovation or new product development team faces a fundamental tension: When does one transition from the ideation to the execution phase? Too early a transition risks missing a great yet unrealized idea, and too late a transition risks being unable to bring the product to market on time. This significant and ubiquitous tension poses a challenge for researchers because of the nuanced nature of imagination and creativity and the need to combine that with creating an actual item based on one’s designs. In “Ideation-Execution Transition in Product Development: An Experimental Analysis” (Management Science, 2018) by Michigan Ross Professors Stephen Leider and William Lovejoy, as well as their colleague Evgeny Kagan from the Johns Hopkins Carey Business School, the authors use a novel experimental design to reveal some expected outcomes (later transitions do not change mean performance but increase variance and risk significantly) and some unexpected ones (it is not so much the timing of the transition that drives mean performance, but rather who has decision rights). Specifically, designers should not make the transition decision; the timing should be an exogenously imposed constraint. This external requirement significantly changes designers’ behaviors and results.

Expanding on his dissertation thesis, completed in 2003, Professor Paolo Pasquariello's powerful insight (published in 2007) demonstrates that financial contagion (the spread of a shock from one financial market to many) could occur due to the simple, and highly plausible, heterogeneous private information of speculators about fundamentals. Financial contagion is an increasingly common phenomenon of global concern, especially during financial crises. Importantly, Pasquariello's theoretical multi-market setting rules out all the more complicated explanations of contagion --- usual suspects such as correlated information and/or liquidity and portfolio rebalancing --- while linking it to some of the main features of globalization, the expansion of and access to international financial markets.

Associate Professor Anant Nyshadham co-founded and co-directs the Good Business Lab, a labor research and innovation lab whose work to identify workplace tools and interventions to deliver both impact to workers and returns to employers has quickly expanded across four continents over the last decade. Designed and tested through rigorous randomized controlled trials in real-world workplaces, GBL has developed several tools for rapid and broad scale. GBL's worker voice tool, Inache, has been proven to improve worker retention, reduce absenteeism, and increase worker productivity in manufacturing settings. Similarly, the tool Pratibha is a tablet-based screening and training tool for frontline supervisors that measures and addresses soft skill deficiencies and has been proven to improve the retention of supervisors and dramatically and sustainably raise the productivity of workers in factories. The Bill and Melinda Gates Foundation recently awarded GBL a multi-million dollar grant to scale these tools to more than a million workers in the next two years.

The paper "Quantity Flexibility Contracts and Supply Chain Performance" by Professor Bill Lovejoy and his colleague, Andy Tsay from Santa Clara University, was published in Manufacturing & Service Operations Management in 1999. The paper delves into the concept of quantity flexibility in supply chain contracts and its potential to deal with demand uncertainties. This influential work formally captured the practice of “funneling” variability over time, whereby more variability is tolerated in earlier planning phases and less tolerated over time as the delivery date approaches. This paper has specifically led to further studies on the optimal design and effectiveness of supply chain contracts, enhancing the field’s understanding of tactical and strategic issues in supply chain management. Researchers have built on Tsay and Lovejoy's model to study the application of QF contracts in different industrial contexts and their interactions with various supply chain configurations. The concept and modeling presented in this paper have become a prominent part of the academic discourse on supply chain coordination, influencing subsequent studies in inventory management, order variability, and supply chain profitability. Thus, the paper's impact is significant and broad, inspiring much-needed research on flexible, cooperative strategies for supply chain optimization.

Changes in health care structure following World War II brought the need for increased legislation, regulations, and court oversight to the industry. Professor Arthur Southwick of the Michigan Business School was a leader in developing these diverse sources into a coherent framework that enabled academics, healthcare leaders, and students to understand this emerging area of law. 

According to Wharton Professor Arnold Rosoff, Southwick's book, The Law of Hospital and Health Care Administration, first published in 1978, "was a central fixture in the field's literature and the means by which countless numbers of hospital administrators learned about the laws that so significantly defined their field of practice." In this way, Southwick was a thought leader in developing healthcare law. In addition to his intellectual leadership in the healthcare field, Southwick served on the State Health Planning Advisory Council in Michigan and played a key role in founding what has become the 12,500-member American Health Law Association.

In 2007, Professor Maxim Sytch published a paper titled "Joint Dependence and Embeddedness: Reshaping Interorganizational Relationships and Exchange Dynamics." In this work, Sytch and his coauthor identify how joint dependence can shape relational embeddedness in inter-organizational relationships. Joint dependence stimulates relational closeness, collaborative action, and fine-grained information exchange between partners. These dynamics improve the performance of inter-organizational exchanges and reduce uncertainty within the relationship. Additionally, they reshape the exchange logic associated with interdependence, moving from an emphasis on power and leverage to a focus on relational embeddedness and mutual collaboration. This work has served as a potent counter to previous organizational and economic theories that associated interdependence with power, leverage, and mutual holdup. However, Sytch demonstrated that joint dependence can foster stronger bonds between exchange partners, leading to more effective exchanges without the looming threat of retaliation. Furthermore, the concept of joint dependence underscores that reducing relational uncertainty does not necessarily require less dependence on that partner. On the contrary, a mutual increase in dependence can foster relational closeness within the exchange, reducing opportunism, enhancing collaboration, and improving the performance of exchange relationships.

The Preparation Initiative was created by Professor Emeritus Frank Yates in 2005. Yates was a champion of diversity in higher education and believed all students should have access to Michigan Ross, regardless of their preparation. The Preparation Initiative is a thriving community designed to foster the excellence and success of undergraduate business students from economically distressed backgrounds or from racial or ethnic groups historically underrepresented in business leadership. Since its inception, the Preparation Initiative has supported hundreds of students in their pursuit of a business education and now also offers mentoring opportunities for alums of the program.

In 1991, Professor Priscilla Rodgers designed an assessment to help the Michigan Business School evaluate MBA students' written communication skills, which was used for course placement. When the GMAT added an Analytical Writing Assessment in 1994, Rodgers conducted research that showed the AWA did not accurately assess management communication and that the assessment criteria and methodology used at the business school were far more meaningful. Rodgers and her team developed five six-point scales that quantified the competencies that MBA students need to be effective writers. In 2017, the business communication area at Michigan Ross moved to an assessment of MBA students' management communication, which included speaking as well as writing, and allowed students to choose a non-credit path toward satisfying the communication requirement. Andrea Morrow, lecturer and director of writing programs, developed a framework based on Rodgers' work called the Ross Management Communication Competencies Framework. As part of the new assessment process, full-time, global, and online MBA students learn about management communication and are assessed using Morrow's framework. If their results show they are low in any of the five competency areas, they can opt to complete targeted work on Canvas, or they can opt to take a business communication class. No other business school has a program like this.

Professor Dudley Maynard Phelps, who was part of the Michigan Business School faculty from 1924-67, studied and wrote about the distinct marketing environments and challenges in markets as diverse as Latin America, Western Europe, and the former Soviet Union, including work for the U.S. State Department. He received recognition for this work from the International Marketing Institute and was president of the American Marketing Association. In the 1980s, Professor Vern Terpstra continued this work and authored the most widely used text on international marketing and other books on the cultural environment of international business, and also published highly impactful research on country-of-origin effects with his PhD student C. Min Han. Terpstra was president of the Academy of International Business in 1970 and was invited to teach at several universities.

The root of the Great Financial Crisis of 2008-2009 lay in poor-quality residential mortgage loans made by financial institutions. A set of academic research papers established that lenders made poorer quality loans when they anticipated selling the loans to investors rather than continuing to own the loans until they matured. When loans were sold, a complex securitization process led to a large distance between the originator of a mortgage and the final investor in the loans. Amit Seru, PhD '07, and co-authors established in an important series of papers that focused on 1) keeping most characteristics of loans the same, loans that were only marginally easier to securitize had significantly higher default rates than those that were marginally more difficult to securitize, 2) (in work with Professor Uday Rajan) securitized loans, the interest rate (which represents the compensation to investors for bearing the risk of default by the borrower) became an increasingly worse predictor of default in the build-up to the GFC, and 3) information passed on to investors by mortgage securitizers was limited and sometimes outright fraudulent. In another crucial strand of work, Professor Amiyatosh Purnanandam demonstrated that 1) loans held by banks on their own balance sheets had lower default rates than otherwise identical loans sold by banks to investors and 2) (in work with Taylor Begley, PhD '14, and Kuncheng Zheng, PhD '15) even with securitized loans, default rates were lower when the riskiest tranche was held by the lender rather than sold to investors. Collectively, the work done by Ross faculty and PhD alums showed that the ability to securitize mortgage loans undermined the incentives of lenders to the point that low-quality mortgage loans were made, essentially providing the dry timber that fueled the GFC.

If people don’t pay much attention to the ads when they watch TV, they can’t possibly think a lot about what the ads are saying. How, then, does advertising have the effects on consumer buying that it does? Showing that emotional responses evoked by the ad play an important role was a major research contribution by Rajeev Batra, Michigan Ross marketing professor. Batra came to U-M in 1989 from Columbia University, where he began this research stream. Over 10 years at MichiganRoss, he grew this research stream to show more clearly how these ad-evoked emotions interacted with the ads’ more rational content, what the different types of ad-evoked emotions were and how they could be measured accurately, and how they shaped consumers’ liking for and perceptions about brands. His co-authored papers on these topics have been cited more than 8,000 times, and he has twice been listed among the most influential scholars in the study of advertising. The methods he developed for measuring the types and effectiveness of emotional ads have also been incorporated into copy-testing systems at multiple ad agencies.

Beginning from seminal efforts by Brian Talbot at the Michigan Business School in the early 1990s, the Tauber Institute for Global Operations was designed to bring business and engineering students together for a world-class education in operations. Students would take classes in both business and engineering and complete team projects with companies. The projects were scoped to incorporate both business and engineering content, addressing important problems that had a VP-level champion at the sponsoring company. The institute was innovative by offering additional training to students beyond operations: leadership training, communications training, and providing students the opportunity to organize conferences, etc. In addition to its impact on students and companies, the Institute has for years served as an important mechanism fueling the technology and operations faculty's relevant, problem-driven research by putting them in touch with practitioners at leading companies around the world. Since its foundation, more than 1,500 graduates have completed the program as Tauber Fellows, there have been 720 summer projects executed at 145 companies, and the Institute was honored in 2012 with the prestigious UPS George D. Smith Prize from INFORMS.