Offenbach, Germany
Hyundai Motor Europe GMBH

Hyundai’s European headquarters challenged the team with analyzing warranty policies for competitiveness. The team was tasked with recommending a fiscally responsible warranty and a strategy for implementation, considering the varied markets across Europe. The team analyzed warranties across markets, researched the warranty’s influence on purchasing, and proposed recommendations supported by detailed financial analysis.

Faculty Advisors
Herrick Professor of Business
Professor of Technology and Operations
Professor of Industrial and Operations Engineering
Faculty Director, Executive MBA Program