Rainforest Expeditions

Peru and China
Project Goal
Identify a winning Chinese and Hong Kong corporate and marketing strategy and develop a three year market entry and growth plan for this market.
Faculty Advisors
Brian Talbot
Brian Talbot
Professor Emeritus of Business Administration
Professor Emeritus of Operations and Management Science
Brian Talbot's current research focuses on the development of heuristic and optimal solution procedures for production and manpower planning, vehicle...
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Lynda Oswald
Lynda Oswald
Louis and Myrtle Moskowitz Research Professor of Business and Law
Lynda J. Oswald is the Louis and Myrtle Moskowitz Research Professor of Business and Law at the Stephen M. Ross School of Business at the University...
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MAP Type
Full-Time MBA MAP
Industry
Other
Function
Marketing/Sales
Strategic Planning
Region
Central & South America
Asia
Class Year
2017
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