Action-Based Learning Projects:
MAP & Consulting Studio
Addis Ababa Ethiopia
Addis Ababa Ethiopia
2023
Full-Time MBA MAP
Market Analysis and Assessment
Conduct background research on specific laboratory products and interview relevant people in Ethiopia to develop a feasibility study for setting up a manufacturing hub and supply hub in Addis Ababa
Faculty Advisors
Virtual
Virtual
2024
MM Consulting Studio
Brand Positioning and Communication
Provide a detailed market analysis of the local (Washtenaw County) fitness industry, focusing on needs and services for an aging population. Develop a two-year strategic marketing plan to expand membership and services to this niche market.
Faculty Advisors
Kisumu and Nairobi
Kisumu and Nairobi
2025
Full-Time MBA MAP
Operations Enhancements
Strengthening the operational procedures and marketing activities of Inua Village Textile Industry as a sustainable, income-generating project of Inua Village to Global Foundation’s Social Enterprise Ecosystem
Faculty Advisors