Action-Based Learning Projects:
MAP & Consulting Studio
Patna, India, Jaipur, India, Lucknow, India, Delhi, India
Tel Aviv, Israel
Accra, Ghana
Detroit/metro area, MI, USA
Detroit/metro area, MI, USA
2023
Weekend MBA MAP
Go-To-Market Strategy
DeepHow is an AI-powered learning platform that bridges the skills gap in manufacturing, service, repair, and skilled work through interactive how-to videos. DeepHow would like assistance with a data-driven, go-to-market strategy to maximize existing and new product growth via SEO optimization, tapping into the content creator economy, and leveraging AI & meta-data.
Phoenix, AZ
Ann Arbor, MI
Nashville, TN, USA
New York, NY
New York, NY
2024
Full-Time MBA MAP
Go-To-Market Strategy
Create a Power Map of Infrastructure, Research Report, Value Proposition Documentation, GTM Strategy, Opportunity Assessment, Engagement Strategy, Marketing Materials, and Outreach Plans for growing a venture-backed climate tech company.
Faculty Advisors
Champaign, IL
Champaign, IL
2025
BBA Capstone
Strategic Roadmapping
Develop a comprehensive project to support LeaderShape in creating a strategic plan that aligns its mission with long-term growth, enhances program impact, and strengthens operational efficiency, ensuring the organization can continue empowering young leaders effectively.
Faculty Advisors
Dallas, TX
Dallas, TX
2025
Full-Time MBA MAP
Market Analysis and Assessment
Strategic Roadmap for Private Social Membership Clubs. With a goal to have 25-30 within 5 years, what are the ideal cities and locations in those cities. Project would include identifying the key attributes and demographics that are working currently and additional opportunities. We would like a strategic plane of expansion guiding our locations over the next 3-5 years.
Faculty Advisors