Create an E-commerce strategy for launching and growing sales for Pakka’s compostable food service ware in the North and South American markets.

Goodwill Industries of West Michigan is working to ensure that all unsold donations find a home. As a result we are developing a remanufacturing strategy for many of the materials that go unsold. We have partnered with an Israeli based company, Daika, to create new furniture and like products out of unsold wood based materials. Our goal would be for the U of M MAP MBA Students to help us develop a business plan, research regulatory/permitting requirements and provide/establish agreement drafts.

Create a plan to position a health and wellness site and apps to be ideal for a campus roll-out, including a specific plan for the U of M system, with a focus on quality assessment and improving the product offerings.

Prepare a business plan to increase profitability

Develop a 3 year digital marketing strategy and budget for paid and organic social media and search.

Support the Sanger Leadership Center at Michigan Ross by mapping the competitive landscape for leadership development and updating our strategic plan. Wonderful chance to make a positive impact at Ross and beyond!

Construct a U.S. market assessment , modeling and projections

Formulate recommendations for the companies that would benefit the customers to set up devices for their employees and customers

Define a two year organic TikTok strategy for dealerships and local marketing associations in the U.S

Develop a strategic plan for building a drug discovery data sciences research core

Analyze our current state employer brand and give recommendations on how to improve.

Create a strategic analysis and marketing plan for a fintech app.