Action-Based Learning Projects:
MAP & Consulting Studio
Charleston, WV
Redmond, WA
Troy, MI; Tel Aviv, Israel; Haifa, Israel
Vietnam
Vietnam
2023
Online MBA
Go-To-Market Strategy
Poornatha has successfully developed two training programs for small and medium sized enterprises (SMEs) in India: asynchronously delivered program that is offered to large numbers, serving thousands of SMEs and a more interactive program offered to 30 people at a time. An entrepreneur in Vietnam is working with Poornatha to extend one or both of these offerings to SMEs in Vietnam.
Faculty Advisors
Nazareth, Israel
Managua, Nicaragua
Seattle, WA
Chicago, IL
Buenos Aires, Argentina
Avon, OH
Avon, OH
2024
Online MBA
Go-To-Market Strategy
Successfully beta test 7 new services to be offered to our franchisees, all with the desired outcome of accelerating franchisee revenue. A successful launch essentially removes the majority of non-clinical tasks from the franchisee’s responsibilities.
Faculty Advisors
Bali
Bali
2024
Full-Time MBA MAP
Supply Chain Optimization
Develop the full supply chain management—with process steps, leadtime and budgeting and implementation framework—for the next 1-3 years, build a scorecard assessment for key stakeholders to guide future partnerships, and create impact measurement tracking system.
Faculty Advisors
Lagos, Nigeria
Ann Arbor, MI
Detroit/metro area, MI, USA
Detroit/metro area, MI, USA
2023
Weekend MBA MAP
Go-To-Market Strategy
DeepHow is an AI-powered learning platform that bridges the skills gap in manufacturing, service, repair, and skilled work through interactive how-to videos. DeepHow would like assistance with a data-driven, go-to-market strategy to maximize existing and new product growth via SEO optimization, tapping into the content creator economy, and leveraging AI & meta-data.
Ann Arbor, MI
Ann Arbor, MI
2024
Full-Time MBA MAP
Go-To-Market Strategy
Develop a cutting-edge operational plan that helps drive increased synergy and collaboration across the Microsoft Customer Business Outcomes, Technology Centers, and Solution Assessment teams with a specific focus on AI utliiization.
Faculty Advisors