The Washington Spirit is a professional women's soccer team based in the Washington metropolitan area, competing in the National Women's Soccer League. The MAP team would create a business plan for the Spirit to develop a series of programs aimed at enhancing the professional soccer players' business acumen, wealth management, and career development post-retirement, similar to programs offered by other sports leagues.

Complete a business plan for a new canoe and kayak livery at Sharon Mills County Park.

Develop a competitive positioning and growth strategy for Wisp, the leading provider of reproductive telehealth services in the U.S. - specializing in same day treatments for common infections like UTIs, yeast infection, BV, Herpes, etc.

Develop a comprehensive market analysis and market entry strategy for Wahu’s e-bike and related sustainable mobility solutions in Rwanda, and additional market research in select other countries in Africa.

Develop an exit plan for a home medical care company, identifying potential buyers who will continue to provide patients with the best possible recovery journey.

Develop a comprehensive marketing strategy and effective follow-up communication system with members and clients to improve acquisition and retention of new and existing members.

Create a strategic marketing and outreach plan for Washtenaw County Parks and Recreation Commission’s park, preserve and trail system.

Design a comprehensive marketing strategy and profitability analysis to target specific market segments for coming years.

The project aims to create a comprehensive commercialization and marketing plan for a recent private equity acquisition. The team's objective is to modernize key business areas, including a first-ever digital footprint, and actionalbe steps to unlock the growth potential of the firm to increase revenue by 25%. The acquired firm has a thirty-year manufacturing legacy of craftsmanship and customer service, which has allowed it to grow organically by word of mouth over the years. The firm has always done business the "old-fashioned" way - the prior owners managed sales, there is no website, nor does the company use email to conduct business with its over 400 B2B clients.

Analyze the studio’s capabilities to formulate a strategy for setting up animation production hubs in overseas territories.

Define the future of connectivity in and around the home, specifically around the everyday tasks of eating and doing laundry.

Assess the potential economic impact of a proposed yearlong Yeats commemorative event.