Action-Based Learning Projects:
MAP & Consulting Studio
Traverse City, MI
Traverse City, MI
2025
Weekend MBA MAP
Go-To-Market Strategy
Develop a solution to bridge the healthcare access gap in rural and underserved markets by expanding infusion therapy services into these regions through innovative service models such as home-based care, infusion suites and clinics, and mobile clinics.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Weekend MBA MAP
Strategic Roadmapping
Formulate competitive strategy for Hands-On Museum/Nature Center for next three years, looking at internal core competencies and leveraging those areas for both organic growth and partnership opportunities on a regional and national basis.
Faculty Advisors
Southfield, MI
Southfield, MI
2025
Weekend MBA MAP
Market Analysis and Assessment
The project focuses on identifying critical inefficiencies in automotive product development and digital tool limitations for OEMs and tier 1 suppliers. It aims to develop compelling business cases that demonstrate how AI can effectively address these challenges, while also highlighting potential white spaces where these technologies can be applied to drive innovation and efficiency in the industry.
Faculty Advisors
Southfield, MI
Southfield, MI
2024
Weekend MBA MAP
Market Analysis and Assessment
The project aims to analyze how electric vehicles (EVs) affect the aftermarket sector, including shifts in parts and services, market dynamics of key sub-segments, and investment opportunities for our private equity clients.
Faculty Advisors