Action-Based Learning Projects:
MAP & Consulting Studio
Virtual
Virtual
2025
MM Consulting Studio
Go-To-Market Strategy
Develop a comprehensive marketing plan targeting healthcare providers, patients, and distributors; create a go-to-market strategy to effectively penetrate the New York market, attract new customers, and establish the sponsor as a leading brand in the sleep and wellness industry.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Strategic Roadmapping
This project aims to develop a strategic plan for a managed service organization with the goal to grow into a nationwide support network for healthcare organizations. Building on revenue-generating service lines including nurse-based telephonic triage, along with comprehensive IT and electronic health record support, NorthStar currently serves over 50 partners in 21 states and has identified opportunities for exponential growth by leveraging economies of scale within these or additional offerings.
Faculty Advisors
Fenton, MI
Fenton, MI
2025
Full-Time MBA MAP
Market Analysis and Assessment
Formulate a strategy for Niles Enterprises strategic acquisition and partnership opportunities. Identify target businesses that fit within the Niles strategy, culture and target geographic areas of expansion to begin conversations around strategic acquisitions.
Faculty Advisors
Saginaw and Auburn Hills, MI
Saginaw and Auburn Hills, MI
2025
MSCM Consulting Studio
Supply Chain Optimization
Enhance supply chain risk management process to incorporate criteria for detecting, verifying, escalating, and, managing identified ESG-related risks throughout Nexteer’s supply chain all the way to the nth tier.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2025
Full-Time MBA MAP
Brand Positioning and Communication
Develop a strategic marketing plan and branding strategy that will increase sales and position Northern Classics as the premium brand for children's outerwear. Analyze opportunities to grow through wholesale, expanded product lines, and social media campaigns.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2025
MSCM Consulting Studio
Operations Enhancements
Analyze and optimize material flow processes and centralized warehouse operations in order to improve efficiency, reduce costs, and enhance overall supply chain performance. Evaluate the raw material flow including in process and finished goods from receipt through consumption for the multiple products produced at different locations. Recommend improvements to the current material flow processes, identify areas for improvement in warehouse operations, implement optimized solutions for material handling and storage, ensure accurate inventory management and data integrity.
Faculty Advisors
Virtual
Virtual
2025
MBAn Consulting Studio
Financial Analysis and Planning
Create a visualization of product line profitability data using Power BI or other visualization tools. Including features such as interactive dashboards, centralized access, enhanced visualization, robust security, and scalability, making critical investment decisions easier.
Faculty Advisors
Saginaw, MI
Saginaw, MI
2025
MSCM Consulting Studio
Supply Chain Optimization
Evaluate, benchmark and study existing supplier development processes, tools and systems to come up with high impact improvements.
In addition to supplier development processes (under the quality umbrella), examine the sourcing process to recommend strategic changes to the sourcing process with the aim of making the organization more efficient and effective at vetting supplier technology capabilities.
Faculty Advisors