Action-Based Learning Projects:
MAP & Consulting Studio
Providence, RI, USA
Providence, RI, USA
2023
Weekend MBA MAP
Market Analysis and Assessment
Support the UNFI ESG team to conduct market analysis and research to inform a potential Impact Fund which will support innovative solutions to climate change in the food/ag sector. The student team will create a proposal outlining an identified market gap as well as a recommended thesis, investment vehicle type, management scenarios, and expected impact for the fund.
Faculty Advisors
Ann Arbor, MI; Allen Park, MI; Plymouth, MI; New York, NY; Pensacola, FL and Ft. Lauderdale, FL
Hanover, PA, USA
Hanover, PA, USA
2023
Online MBA
Brand Positioning and Communication
The Boulder Canyon brand has the #1 potato chip in the natural channel and has had 14 consecutive periods of double-digit growth in SPINS. Leveraging the equity of made-with-BFY oils (avocado and olive oil), where would you take the brand in the product portfolio, messaging, and positioning to double the business?
Faculty Advisors
Ulaanbaatar, Mongolia
Ulaanbaatar, Mongolia
2014
Full-Time MBA MAP
Conduct a market assessment of Mongolia's SME sector and help set a strategy for job and business development and diversification.
Project coordinated in partnership with the William Davidson Institute.
Faculty Advisors
Chicago, IL
Providence, RI
Ann Arbor, MI, USA
