Action-Based Learning Projects:
MAP & Consulting Studio
Ann Arbor, MI
Ann Arbor, MI
2022
Online MBA
Market Analysis and Assessment
Conduct a competitive assessment and market positioning strategy to support the Automated Forecasting product, that will enable the Ready Signal to grow customer acquisition and increase market share for this product./
Faculty Advisors
Paso Robles, CA, USA
Paso Robles, CA, USA
2023
Weekend MBA MAP
Operations Enhancements
Take a look at two connected businesses, Cass Winery and Vineyard, and do an analysis on the business to determine key initiatives that will help the business to attain its goals. Identifying risks, show best practices in industry, identify key distribution networks – direct to consumer, on line sales, on site sales, off site events.
Faculty Advisors
Southfield, MI
Southfield, MI
2024
Weekend MBA MAP
Market Analysis and Assessment
The project aims to analyze how electric vehicles (EVs) affect the aftermarket sector, including shifts in parts and services, market dynamics of key sub-segments, and investment opportunities for our private equity clients.
Faculty Advisors