USTA's mission is to grow tennis to inspire healthier people and communities everywhere. By conducting industry analysis and recommending a go-to-market strategy, this project will help us grow our impact and expand reach outside of traditional tennis players. We are aiming to introduce and engage new players not historically participating into our sport by bringing tennis closer to them in the form of Cardio Tennis.

Develop a marketing/outreach/engagement strategy around a value proposition for the Detroit, Michigan and Windsor, Ontario joint economic region.

Create a US Go-To-Market strategy for a new high-end smoked salmon product. The team will assess the US landscape for similar products, define the segment focus, and build a plan to launch the product. This is the finest smoked salmon and it will be a successful venture.

Analyze the current banquet and event industry, with a specific focus on opportunities for the two UM Golf Courses, as well as pricing models, and formulate recommendations based on your findings.

Provide recommendations for how to incorporate AI in our vision for a low income designated digital federal credit union.

Formulate a company strategic plan to take advantage of new opportunities and trends in electric vehicles and batteries.

Develop a comprehensive business plan and a sustainable operating model for relocating and expanding our bakery (The Boro).

Build a predictive model to estimate the current value of Denim's ~$65M debt portfolio, based on historical losses and impairments.

The project focuses on identifying critical inefficiencies in automotive product development and digital tool limitations for OEMs and tier 1 suppliers. It aims to develop compelling business cases that demonstrate how AI can effectively address these challenges, while also highlighting potential white spaces where these technologies can be applied to drive innovation and efficiency in the industry.

Identify the key factors that make a company a top partnership prospect, and use that information to determine the ideal companies and brands as well as partnership opportunities for a provider of alternative healing methods.

Conduct comprehensive market research and develop a strategic business model for Jindo's AI-powered veterinary assistant and ultrasound product, focusing on competitive differentiation, go-to-market including pricing strategies and customer acquisition.

TRIBE is a five-year-old social enterprise in Liberia, focused on improving learning outcomes and building a novel an ecosystem that complements and enhances the existing educational opportunities for high school students. The goal is to help ensure these young people develop skills valued by potential employers and that, once employed, they become valued employees.

This proposal seeks to collaborate with the Michigan Ross team to develop a five-year strategic plan (framework) based on a careful analysis of TRIBE’s learning journey to date and its capabilities to bridge foundational learning gaps for in current high school education. The goal would be to revisit TRIBE’s unique value proposition for the Liberian school system, develop an action-based operational plan and use this work to attract increased financial and strategic resources to scale organizational operations. The TRIBE leadership plans to be deeply engaged with the students on the process as it is critical to long-term organizational success.

The artificial intelligence revolution has data centers popping up everywhere. With the grid not having enough capacity to support the power requirements for data centers, simple economics says that the levelized cost of energy will increase. How will quantum computing start taking some of the compute from traditional cloud? How will the overall carbon footprint come down due to quantum, given its significant cooling costs? What will the model of data centers look like in the future?

Strengthening the operational procedures and marketing activities of Inua Village Textile Industry as a sustainable, income-generating project of Inua Village to Global Foundation’s Social Enterprise Ecosystem

Identify opportunities to reduce off contract services spend by identifying the top drivers of spend, and recommend a solution for each of these drivers.