Action-Based Learning Projects:
MAP & Consulting Studio
Auburn Hills, MI
Auburn Hills, MI
2023
Online MBA
Brand Positioning and Communication
Evaluate Stellantis connected services technology, features, packaging, customer journey, and propose a communication strategy for each channel to increase awareness, feature utilization, and customer and dealer engagement.
Faculty Advisors
Seattle, WA, USA
Seattle, WA, USA
2023
Full-Time MBA MAP
Market Analysis and Assessment
Build a global framework and list of regional specific government led initiatives designed to support the economic growth of underrepresented groups (i.e. US Small Business Administration’s HUB Zone program)
Faculty Advisors
Fremont, CA
Fremont, CA
2024
Executive MBA MAP
Market Analysis and Assessment
Market Research, Strategy Development, and Formulation of a Three-Year Go-to-Market Plan for the AI ASIC/SoC* in Computing Vision and Voice edge market.
This plan targets a wide range of applications, including AR/VR, robotics, security cameras, and other computing vision and voice technologies that employ tiny-ML neural networks (with sub ~18M neural network parameters). Leveraging TetraMem’s disruptive AI inference technology, the initiative emphasizes the use of advanced 22nm technology for production, set to begin in 2024/2025. This underscores our commitment to pioneering innovation and scalability across diverse markets within the edge sector.
*ASIC: application-specific integrated circuit
SoC: system on chip
tiny-ML: tiny- machine learning
This plan targets a wide range of applications, including AR/VR, robotics, security cameras, and other computing vision and voice technologies that employ tiny-ML neural networks (with sub ~18M neural network parameters). Leveraging TetraMem’s disruptive AI inference technology, the initiative emphasizes the use of advanced 22nm technology for production, set to begin in 2024/2025. This underscores our commitment to pioneering innovation and scalability across diverse markets within the edge sector.
*ASIC: application-specific integrated circuit
SoC: system on chip
tiny-ML: tiny- machine learning
Faculty Advisors
Dearborn, MI
Dearborn, MI
2025
Weekend MBA MAP
Brand Positioning and Communication
The City of Dearborn is seeking assistance in developing a financial strategy for the City’s rebranding efforts and 5-year marketing campaign. Deliverables from the final project will inform budgetary decisions and the creation of an RFP for the City’s rebrand.
Faculty Advisors
Detroit, MI
Detroit, MI
2025
Weekend MBA MAP
Market Analysis and Assessment
Create a business case for our real estate company to expand services to include non-Michigan markets. For our Detroit-based holdings, develop 2-3 initiatives to drive visitor attraction and retention, which may include a membership/loyalty program.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Online MBA
Market Analysis and Assessment
Create a business case for Mcity’s “Depot Autonomy” project, which would provide a cost-effective means for vehicles to operate autonomously once they enter a suitably-equipped warehouse or loading yard (e.g. Amazon, FedEx).
Faculty Advisors