Assist in developing a strategic growth plan for the foundation.

The project aims to create a comprehensive commercialization and marketing plan for a recent private equity acquisition. The team's objective is to modernize key business areas, including a first-ever digital footprint, and actionalbe steps to unlock the growth potential of the firm to increase revenue by 25%. The acquired firm has a thirty-year manufacturing legacy of craftsmanship and customer service, which has allowed it to grow organically by word of mouth over the years. The firm has always done business the "old-fashioned" way - the prior owners managed sales, there is no website, nor does the company use email to conduct business with its over 400 B2B clients.

Formulate an achievable U.S. market strategy and market entry plan with guidance and recommendations for forming strategic, marketing, and channel alliances.

Develop a strategic plan to introduce, expand, market and grow Tronair Aftermarket Services in the US and other markets that Tronair provides Ground Support Equipment.