Action-Based Learning Projects:
MAP & Consulting Studio
Virtual
Virtual
2025
MBAn Consulting Studio
Financial Analysis and Planning
Complete a comprehensive study of the effectiveness of current marketing methodology, in alignment with the overall company strategy. Develop recommendations and tools for a comprehensive, performance-based predictive analytics model that supports financial objectives and the strategic plan for growth.
Faculty Advisors
Dublin, Ireland
Dublin, Ireland
2023
Executive MBA MAP
Strategic Roadmapping
Research changing needs of third-level education institutions and help develop a strategic plan to significantly expand our offer within this market through partnerships over the next 3 years.
Faculty Advisors
La Romana, Dominican Republic
La Romana, Dominican Republic
2024
Online MBA
Financial Analysis and Planning
This project will focus on identifying which ophthalmology services, if any, Clínica de Familia should offer as part of their service expansion. This project will require the team to develop a financial model to inform recommendations.
Faculty Advisors
Rialto, CA, USA
Hanover, PA, USA
Hanover, PA, USA
2023
Online MBA
Brand Positioning and Communication
The Boulder Canyon brand has the #1 potato chip in the natural channel and has had 14 consecutive periods of double-digit growth in SPINS. Leveraging the equity of made-with-BFY oils (avocado and olive oil), where would you take the brand in the product portfolio, messaging, and positioning to double the business?
Faculty Advisors
New York City, NY, USA
Ann Arbor, MI
Ann Arbor, MI
2023
Executive MBA MAP
Customer Experience Enhancements
Develop a business plan for a new HP subscription service that would appeal to transactional buyers of HP PCs, deliver real consumer value, and has the potential to grow to $1B in recurring revenue. This is a corporate startup innovation project with a large company.
Faculty Advisors
Mumbai, India
