Action-Based Learning Projects:
MAP & Consulting Studio
Dearborn, MI
Dearborn, MI
2018
Full-Time MBA MAP
Provide an assessment of parameters that influence the successful installation of workplace charging stations and propose a framework to translate those parameters into strategic actions and policy that maximize the sales of electric vehicles (EV) in the U.S. and Canada.
Faculty Advisors
Ann Arbor, MI, USA
Ann Arbor, MI, USA
2023
BBA Capstone
Market Analysis and Assessment
Conduct market research identifying opportunities, competitors, and strategic considerations for FoodFinder expanding into the healthcare referral space. For instance, do so by exploring how best we might replicate our initial proof-of-concept Gwinnett Health Finder (https://gwinnetthealthfinder.org/) across the country for other local/state government clients.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Brand Positioning and Communication
Create a budget-friendly marketing strategy that effectively targets both families seeking childcare and potential donors—distinct groups with unique priorities—by utilizing the most impactful channels to expand reach and increase donor engagement.
Faculty Advisors