Outline strategic business plan for how Hyatt can engage in a sharing economy

Hyundai’s European headquarters challenged the team with analyzing warranty policies for competitiveness. The team was tasked with recommending a fiscally responsible warranty and a strategy for implementation, considering the varied markets across Europe. The team analyzed warranties across markets, researched the warranty’s influence on purchasing, and proposed recommendations supported by detailed financial analysis.

Create a strategic marketing and implementation plan that targets foundations and organizations in the EMEA region.  

Define the market opportunity and set priorities for a new strategic business segment

Compose a three-to-five year strategic phased renovation and occupancy model.