Action-Based Learning Projects:
MAP & Consulting Studio
Ann Arbor, MI
Ann Arbor, MI
2024
BBA Capstone
Strategic Roadmapping
Analyze the golf course industry, with a specific focus on business models in particular pricing models including golf course renovation and restoration projects and formulate recommendations based on your findings.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Online MBA
Market Analysis and Assessment
Create a business case for Mcity’s “Depot Autonomy” project, which would provide a cost-effective means for vehicles to operate autonomously once they enter a suitably-equipped warehouse or loading yard (e.g. Amazon, FedEx).
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Online MBA
Market Analysis and Assessment
Create a business case for Mcity’s “Depot Autonomy” project, which would provide a cost-effective means for vehicles to operate autonomously once they enter a suitably-equipped warehouse or loading yard (eg- Amazon, FedEx, …).
Faculty Advisors
Hanover, PA
Hanover, PA
2022
Online MBA
Brand Positioning and Communication
The Boulder Canyon brand has the #1 potato chip in the natural channel and has had 14 consecutive periods of double-digit growth in SPINS. Leveraging the equity of made-with-BFY oils (avocado and olive oil), where would you take the brand in the product portfolio, messaging, and positioning to double the business?
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Online MBA
Supply Chain Optimization
MDining has recently developed and instituted new sustainable procurement purchasing standards and guidelines. With new procurement standards being implemented, there is a need to develop a strategy for implementation and execution, tracking and oversight system that procurement staff can use to measure the effectiveness and impact of these standards (process rollout planning).
Faculty Advisors
Minnetonka, MN
Amsterdam NL
Amman, Jordan, Jordan Valley, Jordan, Madaba, Jordan
Amman, Jordan, Jordan Valley, Jordan, Madaba, Jordan
2014
Full-Time MBA MAP
Develop an initiative for technology transfer and capacity building in developing countries using the expertise and capabilities developed in industrialized economies.
Project coordinated in partnership with the William Davidson Institute.
Faculty Advisors
Ann Arbor, MI; Philadelphia, PA; San Francisco, CA; Palo Alto, CA and Los Angeles, CA
Ann Arbor, MI
Chicago, IL
Ann Arbor, MI, USA
Baltimore, MD
New York, NY and London, United Kingdom
