Action-Based Learning Projects:
MAP & Consulting Studio
Detroit, MI
Detroit, MI
2025
Weekend MBA MAP
Strategic Roadmapping
To grow the presence of successful high-growth ventures and advance civic leadership in Michigan’s entrepreneurial ecosystem. Our network of entrepreneurs and venture capitalists have taken the Michigan Pledge, committing 1 percent of equity or return on investment into a fund for state-based grantmaking.
Faculty Advisors
Detroit, MI
Detroit, MI
2017
Executive MBA MAP
Build a marketing strategy and awareness campaign to elevate the perception of professional trades, while educating students, their parents, and educators on the opportunities that exist for work in the state.
Faculty Advisors
Los Angeles, CA
Los Angeles, CA
2024
Executive MBA MAP
Strategic Roadmapping
Advances in gene-targeted therapies together with the approval of Moderna’s and Pfizer’s RNA-based COVID 19 vaccines are revolutionizing the future of healthcare. These transformative medications rely on novel nanoparticle vehicles which can safely and effectively deliver them to target cells and organs.Barcode Nanotech’s Tag&Track technology enables the generation and identification of new RNA carriers that lead these new drugs to their designated target cell. As the enabler of new drugs through targeted delivery, the company is collaborating with some of the largest pharma companies in the world to develop new medications.
Now, the company aims to develop a wholly owned RNA therapy (RNA medication and delivery vehicle). The Ross team will conduct a market-assessment to identify the optimal penetration strategy in one selected indication. The project includes generating a strategy for the formation of a new US-based pharma startup.
Now, the company aims to develop a wholly owned RNA therapy (RNA medication and delivery vehicle). The Ross team will conduct a market-assessment to identify the optimal penetration strategy in one selected indication. The project includes generating a strategy for the formation of a new US-based pharma startup.
Faculty Advisors
Muskegon, MI
Muskegon, MI
2025
Full-Time MBA MAP
Operations Enhancements
Goodwill Industries of West Michigan is working to ensure that all unsold donations find a home. As a result we are developing a remanufacturing strategy for many of the materials that go unsold. We have partnered with an Israeli based company, Daika, to create new furniture and like products out of unsold wood based materials. Our goal would be for the U of M MAP MBA Students to help us develop a business plan, research regulatory/permitting requirements and provide/establish agreement drafts.
Faculty Advisors
Virtual
Virtual
2024
MM Consulting Studio
Employee Experience Enhancements
Analyze current NBO (New Business Opportunity) tool for sales team and give recommendations of alternate tools that can be implemented to org wide sales team, analyze current sales reporting format, and implement improvements/automation.
Faculty Advisors