Develop a strategy and roadmap to effectively penetrate the generic prescription and OTC medication markets within the U.S. prison system.

Evaluate new business opportunities to drive digital revenue from US business mobility customers.

Develop a market entry strategy for a small-scale artificial nail polish manufacturing venture aimed at generating revenue for an R&D operation, focusing on market intelligence, technology opportunities, and go-to-market business models.

Riot Games released League of Legends in 2009 to worldwide acclaim and multiple new games and TV series over the following years. The success has led to an increased visibility to potential attackers that will eventually leverage existing vulnerabilities. Students on the Riot Games team will define a framework for how we categorize, collaborate and assess third party organizations ranging from software vendors to game studio M&A’s.

Make a business case and financial strategy for DTE's investment in utility-scale energy storage solutions.

Examine the value propositions and revenue potential for digital services delivered to EV customers at public charging stations.

The independent restaurant industry is notoriously low on resources that allows owners and operators to be more effective business owners. Even chefs who have owned restaurants for years lack financial literacy and the business understanding they need to control and cut costs. This proves particularly challenging for an industry where average profit margins over between three and five percent on a good year.

The James Beard Foundation advocates for, and designs programs that aim to make the independent restaurant industry more equitable, sustainable, and financially viable for all. The Foundation seeks to collaborate with a team of Ross EMBAs to research and catalog innovative industry business models for ‘full-service, casual, independently owned’ restaurants.

The team would analyze the strategy, effectiveness, scalability, and potential applications of these new models, with the goal of resulting in more profitable restaurants that also follow equitable and sustainable labor, sourcing, and operating practices. The team would develop frameworks for identifying and creating new business models for this category of restaurants.

Devise a three-year strategic plan to sustain growth and raise local and international funds.

Develop a three-year strategic plan for a microbiome project.

Develop the strategy to scale the "Farm Stop" business model to a national level.

Create a comprehensive go-to-market plan to maximize company growth

Determine a brand positioning and online marketing strategy for a new lodge.