Review current medical devices supply chain and determine how to introduce and even more customer-centric strategy.

Research excess production capacity and suggest new, alternate revenue streams. The general manager (a Ross alum) of Taiwan Lung Meng asked the MAP team to research ways to use excess capacity and increase revenue. The team recommended several new products for creating alternative revenue streams. The final report included detailed design information, a market analysis, and financial projections.

Conduct a market entry analysis to define the commercial viability of taking sexual and reproductive healthcare into additional African countries

Assess the size, growth rates, and segmentation of the operating room (OR) market in the U.S. and formulate a go-to-market strategy and tactical plan for a new patient monitoring system.

Formulate a detailed product roadmap for accessibility use cases.

Evaluate the viability of commercial power battery storage technology and assess the risk and opportunities for MFUG.