Action-Based Learning Projects:
MAP & Consulting Studio
Camden, NJ
Camden, NJ
2024
Online MBA
Brand Positioning and Communication
Evaluate the ROI of automotive experiential driving events and determine whether or not they drive owner loyalty and conquest. Identify best practices and recommend a high-level strategy for these events or investigate what alternative event types drive loyalty.
Faculty Advisors
Bali
Bali
2024
Full-Time MBA MAP
Supply Chain Optimization
Develop the full supply chain management—with process steps, leadtime and budgeting and implementation framework—for the next 1-3 years, build a scorecard assessment for key stakeholders to guide future partnerships, and create impact measurement tracking system.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Online MBA
Market Analysis and Assessment
Conduct a market analysis and define strategic inputs regarding the market validation, business models, and “go to market” channels, and formulate a three-year U.S. market entry action plan for a marine robotic system aimed in cleaning lakes from algae, invasive plants, oil spills, and floating debris. Entrepreneurial-Development Stage - Focus on Marketing
Faculty Advisors
Charlotte, NC
Charlotte, NC
2023
Online MBA
Financial Analysis and Planning
Identify pricing strategy for new markets, and new site identification methodology as an input to the model and recommend specific KPIs based on data tracking and viability that will drive results in the future.
Faculty Advisors