Formulate a market entry strategy and a five-year market entry & growth plan.

Provide a strategic assessment of where next to pursue organic growth - horizontal expansion focused by identifying related services vs. vertically focused within the core segments

Develop a strategic plan, roadmap, and storytelling from proof-of-concept to national expansion.

Formulate a detailed strategic market entry plan for a new product line and business in autonomous low speed vehicles

PepsiCo commissioned its MAP team to take the Pepsi brand "beyond the bottle." Students developed a strategic business plan detailing how to best unlock the power of the brand to generate new, alternative revenue streams that drive brand equity and relevant connections with consumers.

Present strategic business options to prepare PSI for taxation and regulatory requirements