Action-Based Learning Projects:
MAP & Consulting Studio
![General Motors Corp.- Consignment Process](/sites/default/files/styles/max_325x325/public/images/map_logos/gm_4.jpg?itok=NaZGZKJC)
Detroit, MI; Warren, MI
![General Motors Corp.- Consignment Process](/sites/default/files/images/map_logos/gm_4.jpg)
Detroit, MI; Warren, MI
2022
MSCM Consulting Studio
Operations Enhancements
Establish a common consignment process to track, validate, and reclaim assets not only for current vendor consignment locations, but for creating a standard for future engagements.
Faculty Advisors
![](/sites/default/files/styles/max_325x325/public/images/map_logos/mich-medicine.png?itok=6WhWYlcS)
Pittsburgh, PA, USA
![](/sites/default/files/images/map_logos/mich-medicine.png)
Pittsburgh, PA, USA
2023
Weekend MBA MAP
Go-To-Market Strategy
The Pelosi-Bloom autotransfuser is a compact, portable medical device using previously FDA-approved components to rapidly transfuse a patient’s own blood during acute bleeding events in operating rooms, cardiac procedure units, ambulances and military medical units. It can be used in place of more expensive cell saver units that can be used only in hospital settings. A strategic marketing plan is needed to determine how this device should go to market.
Faculty Advisors