Action-Based Learning Projects:
MAP & Consulting Studio
Detroit, MI
Detroit, MI
2025
BBA Capstone
Market Analysis and Assessment
Develop a comprehensive pricing strategy for Snowbotix’s Robot-as-a-Service (RaaS) model by analyzing customer segments, benchmarking competitors, and creating actionable pricing scenarios to optimize profitability, scalability, and market competitiveness.
Faculty Advisors
Atlanta, GA
Atlanta, GA
2025
MSCM Consulting Studio
Supply Chain Optimization
Assess opportunities to change and improve our parameters, policies, and practices for Planning Time Fence and Threshold for Max/Excess Future Days of Supply based on the competitive and supply chain dynamics of our varied Business Units. Also, help refine our Plan Adherence metric (measurement and targets) based on industry best practices. Quantify value creation and value capture opportunities from adjustments to these planning parameters and implications for our inventory management/allocation for the US market.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2025
BBA Capstone
Strategic Roadmapping
Analyze the current banquet and event industry, with a specific focus on opportunities for the two UM Golf Courses, as well as pricing models, and formulate recommendations based on your findings.
Faculty Advisors
Houston, TX
Houston, TX
2025
MSCM Consulting Studio
Supply Chain Optimization
Analyze warehouse management system software options to find the best fit for our operations, considering factors like pricing, risks, and alignment with our existing warehouse processes. This includes evaluating potential process changes, necessary investments, and conducting a cost-benefit analysis of each vendor, in turn enhancing warehouse efficiency and optimizing our supply chain systems while ensuring seamless integration with our current ERP and Business Model.
Faculty Advisors
Camden, NJ
Camden, NJ
2024
Online MBA
Brand Positioning and Communication
Evaluate the ROI of automotive experiential driving events and determine whether or not they drive owner loyalty and conquest. Identify best practices and recommend a high-level strategy for these events or investigate what alternative event types drive loyalty.
Faculty Advisors