Action-Based Learning Projects:
MAP & Consulting Studio
Charlemont, MA
Charlemont, MA
2024
Full-Time MBA MAP
Financial Analysis and Planning
Dive deep into several years of departmental budgets and compare expenses to to industry metrics. Work with finance staff to create functional and attainable KPIs that work with the available software system and recommend policies and procedures to meet those goals.
Faculty Advisors
St. Paul, MN
St. Paul, MN
2024
Executive MBA MAP
Go-To-Market Strategy
The focus of the project will be a strategic repositioning of our EMBLEM S-ICD (subcutaneous implantable defibrillator) in light of the Modular CRM system (S-ICD coupled with the EMPOWER Leadless Pacemaker) coming in 2025. Key question to answer: How do we go-to-market with this strategic repositioning of S-ICD?
Faculty Advisors
Corry, PA;Milwaukee, WI;Bristol, CT;Peabody, MA;Brecksville, OH;Plymouth, MI;Farmington, CT
Corry, PA;Milwaukee, WI;Bristol, CT;Peabody, MA;Brecksville, OH;Plymouth, MI;Farmington, CT
2018
Full-Time MBA MAP
Create a dynamic financial forecasting model that can be utilized across Barnes Industrial's diverse strategic business units to drive consistency, enhance understanding, and increase forecast accuracy.
Faculty Advisors
Rochester Hills, MI
Rochester Hills, MI
2014
Global MBA MAP
The BASF MAP team conducted a thorough examination of a specific battery market with the goal of making recommendations for product development and market entry strategy. The team investigated markets, customers, and applications over the course of the project. At the project's conclusion, the MAP team provided a clear product plan and market strategy corroborated by market analyses.
Faculty Advisors
New York, NY
New York, NY
2021
Full-Time MBA MAP
Employee Experience Enhancements
Work Force of the Future: Develop a framework across GBAM Ops to aid management in identifying and closing the gap between the skills of their current workforce and the skills required for their desired future business.
Faculty Advisors
Grand Rapids, MI
Grand Rapids, MI
2024
BBA Capstone
Market Analysis and Assessment
Analyze unmet need states & segment opportunities to determine whether there’s a fit for Butterball Farms to sell products to the B2B Beverage market. If a fit exists, then develop a high-level, Go-To-Market plan.
Faculty Advisors
Grand Rapids, MI, USA
Grand Rapids, MI, USA
2023
BBA Capstone
Brand Positioning and Communication
As a Mission driven company, we would like the U of M Team to develop a recommendation and plan to bring the Company Mission and Guiding Principles “forward” as a critical component of our positioning in the market as a company and a brand in a way that balances it with the need to make Operating Income as a “for-profit” company.
Faculty Advisors