Action-Based Learning Projects:
MAP & Consulting Studio
Fenton, MI
Fenton, MI
2025
Full-Time MBA MAP
Market Analysis and Assessment
Formulate a strategy for Niles Enterprises strategic acquisition and partnership opportunities. Identify target businesses that fit within the Niles strategy, culture and target geographic areas of expansion to begin conversations around strategic acquisitions.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2025
Full-Time MBA MAP
Brand Positioning and Communication
Develop a strategic marketing plan and branding strategy that will increase sales and position Northern Classics as the premium brand for children's outerwear. Analyze opportunities to grow through wholesale, expanded product lines, and social media campaigns.
Faculty Advisors
Saginaw, MI
Saginaw, MI
2025
MSCM Consulting Studio
Supply Chain Optimization
Evaluate, benchmark and study existing supplier development processes, tools and systems to come up with high impact improvements.
In addition to supplier development processes (under the quality umbrella), examine the sourcing process to recommend strategic changes to the sourcing process with the aim of making the organization more efficient and effective at vetting supplier technology capabilities.
Faculty Advisors