Action-Based Learning Projects:
MAP & Consulting Studio
St. Paul, MN
St. Paul, MN
2024
Executive MBA MAP
Go-To-Market Strategy
The focus of the project will be a strategic repositioning of our EMBLEM S-ICD (subcutaneous implantable defibrillator) in light of the Modular CRM system (S-ICD coupled with the EMPOWER Leadless Pacemaker) coming in 2025. Key question to answer: How do we go-to-market with this strategic repositioning of S-ICD?
Faculty Advisors