Create an easy to access portal to share consumer research across regions and channels.

Develop a 4-year growth strategy for Midwest markets

Develop a business strategy for growth in the commercial and industrial sector.

Conduct an environmental scan of the current US ECE field and analyze our position, products, and current customers in relation to that information to create a situation analysis report that will be used for strategic planning by the organization.

Identify key trends shaping the growth of ?isruptor" beauty brands and make recommendations for how HCP can strategically respond to this rapidly growing market opportunity.

Conduct a situation analysis of HighScope and other similar educational nonprofits and create a high-level marketing strategy that will position the company as a more recognized brand of excellence in the Early Childhood Education industry.

In this Multidisciplinary Action Project, the Haas Alert student team will assess the viability of vehicle manufacturers using “sponsorship” marketing dollars from companies interested in getting their brand in front of drivers in a safe, non-intrusive manner. Prakhar Gupta will leverage his background in Computer Science to communicate with the company engineers in technical terms on behalf of his team and provide an engineering perspective as the team develops solutions and recommendations for Haas Alert. Leveraging his computer science training in a business setting will be a unique and valuable experience that will surely enrich his education in Computer and Information Sciences.

Develop a go-to-market strategy for expanding this early childhood education organization into foreign markets and recommend strategies for maintaining brand quality in those markets.