Action-Based Learning Projects:
MAP & Consulting Studio
Buford, GA
Buford, GA
2024
Online MBA
Market Analysis and Assessment
Develop a business case for Catalayst Nutraceuticals (a CMO) to pitch a private label brand to a growing retailer (e.g., TJ MAX). Additionally develop a comprehensive view of trends in the nutraceutical market (formats growing, capacity in market, etc.)
Faculty Advisors
Buford, GA
Buford, GA
2024
Online MBA
Market Analysis and Assessment
Develop a business case for Catalayst Nutraceuticals (a CMO) to pitch a private label brand to a growing retailer (e.g., TJ MAX). Additionally develop a comprehensive view of trends in the nutraceutical market (formats growing, capacity in market, etc.)
Faculty Advisors
Punta Arena, Chile;Puerto Natales, Chile ;Puerto Montt, Chile
Punta Arena, Chile;Puerto Natales, Chile ;Puerto Montt, Chile
2018
Full-Time MBA MAP
Articulate a clear brand positioning and create a product marketing strategy that showcases Salmon Magallanico's sustainable practices and clearly communicates the environmental, social, and health benefits of this blue revolution brand.
Faculty Advisors
Amritapuri, Clappana
Amritapuri, Clappana
2024
Full-Time MBA MAP
Market Analysis and Assessment
Conduct a strategic study on boosting the income of local Indian women seaweed cultivators by diversifying seaweed added-value products in a market dominated by large industries. Focus on outcome with medium-low level of implementation complexity.
Faculty Advisors
Paso Robles, CA, USA
Paso Robles, CA, USA
2023
Weekend MBA MAP
Operations Enhancements
Take a look at two connected businesses, Cass Winery and Vineyard, and do an analysis on the business to determine key initiatives that will help the business to attain its goals. Identifying risks, show best practices in industry, identify key distribution networks – direct to consumer, on line sales, on site sales, off site events.
Faculty Advisors