Action-Based Learning Projects:
MAP & Consulting Studio
Boston, MA
Boston, MA
2023
Executive MBA MAP
Strategic Roadmapping
Develop a business case and a strategic plan for the creation a rare disease therapeutics center that will administer high-cost therapeutics (such as gene, CRISPR, mRNA and enzyme replacement therapy) for patients with rare diseases at Michigan Medicine.
Faculty Advisors
Fremont, CA
Fremont, CA
2024
Executive MBA MAP
Market Analysis and Assessment
Market Research, Strategy Development, and Formulation of a Three-Year Go-to-Market Plan for the AI ASIC/SoC* in Computing Vision and Voice edge market.
This plan targets a wide range of applications, including AR/VR, robotics, security cameras, and other computing vision and voice technologies that employ tiny-ML neural networks (with sub ~18M neural network parameters). Leveraging TetraMem’s disruptive AI inference technology, the initiative emphasizes the use of advanced 22nm technology for production, set to begin in 2024/2025. This underscores our commitment to pioneering innovation and scalability across diverse markets within the edge sector.
*ASIC: application-specific integrated circuit
SoC: system on chip
tiny-ML: tiny- machine learning
This plan targets a wide range of applications, including AR/VR, robotics, security cameras, and other computing vision and voice technologies that employ tiny-ML neural networks (with sub ~18M neural network parameters). Leveraging TetraMem’s disruptive AI inference technology, the initiative emphasizes the use of advanced 22nm technology for production, set to begin in 2024/2025. This underscores our commitment to pioneering innovation and scalability across diverse markets within the edge sector.
*ASIC: application-specific integrated circuit
SoC: system on chip
tiny-ML: tiny- machine learning
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2023
Executive MBA MAP
Customer Experience Enhancements
Develop a business plan for a new HP subscription service that would appeal to transactional buyers of HP PCs, deliver real consumer value, and has the potential to grow to $1B in recurring revenue. This is a corporate startup innovation project with a large company.
Faculty Advisors
NYC, NY
NYC, NY
2024
Executive MBA MAP
Strategic Roadmapping
The independent restaurant industry is notoriously low on resources that allows owners and operators to be more effective business owners. Even chefs who have owned restaurants for years lack financial literacy and the business understanding they need to control and cut costs. This proves particularly challenging for an industry where average profit margins over between three and five percent on a good year.
The James Beard Foundation advocates for, and designs programs that aim to make the independent restaurant industry more equitable, sustainable, and financially viable for all. The Foundation seeks to collaborate with a team of Ross EMBAs to research and catalog innovative industry business models for ‘full-service, casual, independently owned’ restaurants.
The team would analyze the strategy, effectiveness, scalability, and potential applications of these new models, with the goal of resulting in more profitable restaurants that also follow equitable and sustainable labor, sourcing, and operating practices. The team would develop frameworks for identifying and creating new business models for this category of restaurants.
The James Beard Foundation advocates for, and designs programs that aim to make the independent restaurant industry more equitable, sustainable, and financially viable for all. The Foundation seeks to collaborate with a team of Ross EMBAs to research and catalog innovative industry business models for ‘full-service, casual, independently owned’ restaurants.
The team would analyze the strategy, effectiveness, scalability, and potential applications of these new models, with the goal of resulting in more profitable restaurants that also follow equitable and sustainable labor, sourcing, and operating practices. The team would develop frameworks for identifying and creating new business models for this category of restaurants.
Faculty Advisors
Los Angeles, CA
Los Angeles, CA
2024
Executive MBA MAP
Strategic Roadmapping
Advances in gene-targeted therapies together with the approval of Moderna’s and Pfizer’s RNA-based COVID 19 vaccines are revolutionizing the future of healthcare. These transformative medications rely on novel nanoparticle vehicles which can safely and effectively deliver them to target cells and organs.Barcode Nanotech’s Tag&Track technology enables the generation and identification of new RNA carriers that lead these new drugs to their designated target cell. As the enabler of new drugs through targeted delivery, the company is collaborating with some of the largest pharma companies in the world to develop new medications.
Now, the company aims to develop a wholly owned RNA therapy (RNA medication and delivery vehicle). The Ross team will conduct a market-assessment to identify the optimal penetration strategy in one selected indication. The project includes generating a strategy for the formation of a new US-based pharma startup.
Now, the company aims to develop a wholly owned RNA therapy (RNA medication and delivery vehicle). The Ross team will conduct a market-assessment to identify the optimal penetration strategy in one selected indication. The project includes generating a strategy for the formation of a new US-based pharma startup.
Faculty Advisors
Oshkosh, WI
Oshkosh, WI
2023
Executive MBA MAP
Operations Enhancements
Develop strategy to inform leadership on how digital technology can enhance the efficiency and profitability of refuse collection systems, alleviate the pain points in the workflow, and create value for customers, stakeholders, and the environment.
Faculty Advisors