Action-Based Learning Projects:
MAP & Consulting Studio
Santa Clara, Beijing, Shanghai
Santa Clara, Beijing, Shanghai
2016
Full-Time MBA MAP
The company called on a MAP team to develop a go-to-market strategy for a game console in China, the world’s largest gaming market. The team’s extensive market research included visits to five cities, interviews with various groups of stakeholders, and review of company documents and online sources. Ultimately, they developed a specific recommendation on how to most effectively position the product while building toward future growth.
San Antonio, TX;Cleveland, OH
San Antonio, TX;Cleveland, OH
2018
Full-Time MBA MAP
Develop a set of strategies and processes that will help The NRP Group effectively collect and analyze data on the outcomes of supportive services at affordable housing developments across the country in order to improve supportive services throughout the industry.
Faculty Advisors