Prepare an implementable user acquisition strategy and possible go-to-market strategy on a different platform.

Create the pro forma, market research, and recommended approach for engaging with advertisers on medical content pages.

Build a data center cost model and expansion strategy

Craft a business plan to increase overall fleet profitability.

CapitalOne needed a brand-new digital commercial bank strategy for a specific client segment. The company called on a MAP team to study industry dynamics and the competitive landscape. The team conducted original research and prepared a thorough report on the main players, customer needs, and pain points, giving CapitalOne the information it required to chart its course.

The challenge Clinique presented to its MAP team was how to communicate the value and benefits of its products to the millennial generation in an increasingly fragmented and competitive landscape. The original research conducted by the MAP team led to a robust sampling strategy using digital engagement and non-traditional distribution channels. The team’s final report to the company included detailed communication and distribution plans along with estimated financial impacts.

Explore trends and future energy scenarios and identify new products and services