Identify viable products to reach target millennial consumer base

Develop a business case for improvement of an identified operations process.

Create five-year strategic and market plan that includes a U.S. market entry and penetration strategy. 

Identify and establish a business case for the top disruptions that UnitedHealthcare should pursue to continue its leadership position.

Analyze loyalty programs in the B2B, B2C, and B2B2C market and uncover best practices for starting loyalty program. Develop a business plan that will enable Dawn to create a loyalty program for e-commerce customers on par with the best in the industry.