As a Mission driven company, we would like the U of M Team to develop a recommendation and plan to bring the Company Mission and Guiding Principles “forward” as a critical component of our positioning in the market as a company and a brand in a way that balances it with the need to make Operating Income as a “for-profit” company.

Identify, quantify and recommend strategic opportunities for growth and expansion of the Mrs. Meyer's business.

Develop a marketing and growth plan to improve the efficiency of the operation to meet future expansion goals.  

Create a market entry strategy and business plan for the dietary supplements and pharmaceuticals markets.

Identify market opportunities to create a strong value proposition for distributed natural gas generation.

Create a digital marketing framework and campaign schedule.

Optimizing the price and speed of the ecommerce delivery experience.

Formulate a plan for strategic entry into premium chocolate space for Mondelez International.