Action-Based Learning Projects:
MAP & Consulting Studio
San Diego, Calif.
San Diego, Calif.
2015
Global MBA MAP
Trinion Logistics called on a MAP team to assess its potential to diversify. The team conducted interviews, analyzed industry reports, and researched current businesses to identify strategies and techniques in support of an implementation plan. At the conclusion of the project, Trinion’s key executives, including a Ross alum, traveled to Michigan Ross to review project findings and discuss implementation.
Inkster, MI
Inkster, MI
2025
BBA Capstone
Financial Analysis and Planning
Conduct a comprehensive analysis of the different existing and potential economic models for senior living facilities to help inform decision-making regarding the development of Madina Village. Additionally, develop perspective on the minimum size of such a village (i.e., land required, number of units, etc.) and based on this perspective a high-level assessment of the resources / cost required to develop the village. Additionally, time permitting, recommend the best approach (or “pitch”) to potential development partners (e.g., home builders, local / state government, medical systems).
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Financial Analysis and Planning
Develop a plan to increase sales and revenue by optimizing SEO for our website and implementing targeted social media marketing campaigns. Create a plan to drive more traffic to the site and convert visitors into loyal customers by showcasing new arrivals and special promotions, ideally by partnering with female influencers who align with its empowerment message to enhance its online presence and build stronger connections with the target audience driving more sales.
Faculty Advisors
Virtual
Virtual
2024
MM Consulting Studio
Strategic Roadmapping
Create a strategic business plan for Therapy Ranch in Southeast Michigan, outlining short-term 1 year, and long -term goals, 5 year. Help establish a sustainable urban horse facility with a primary offering of Equine Assisted Mental Health Services.
Faculty Advisors
Manila and Quezon City, Phillipines
Manila and Quezon City, Phillipines
2023
Online MBA
Market Analysis and Assessment
Identify two technologies for possible commercialization, provide market analysis for those technologies, create a roadmap for implementation, and document the process so that T.I.P. can use it with other technologies in the future.
Faculty Advisors