Action-Based Learning Projects:
MAP & Consulting Studio
Ann Arbor, MI
Ann Arbor, MI
2025
BBA Capstone
Strategic Roadmapping
Analyze the current banquet and event industry, with a specific focus on opportunities for the two UM Golf Courses, as well as pricing models, and formulate recommendations based on your findings.
Faculty Advisors
Detroit, MI
Detroit, MI
2025
Full-Time MBA MAP
Strategic Roadmapping
Build Rockbridge’s systematic and repeatable value creation strategy and approach for its portfolio companies, based on private equity best practices. Specifically, determine which critical actions the company and Rockbridge should take per function (e.g., growth strategy, product development, technology, sales & marketing, talent, finance & accounting, etc.) in the first 3-years of the hold period to drive profitable growth.
Faculty Advisors
Malawi
Malawi
2023
Full-Time MBA MAP
Strategic Roadmapping
Formulate a strategic plan to create an ‘educational center of excellence’ that will expand educational services, personal and professional development capabilities, and entrepreneurial opportunities for the 42 Malawi villages, families, and the girls that Othakarhaka serves
Faculty Advisors
Tel Aviv Israel
Tel Aviv Israel
2023
Full-Time MBA MAP
Go-To-Market Strategy
Perform a US market analysis, develop US market entry and penetration strategy recommendations, and formulate a three-year plan for Gynica’s product pipeline in the Pharma & Non-Pharma Menopause symptoms space
Faculty Advisors
Lusaka
Lusaka
2024
Executive MBA MAP
Brand Positioning and Communication
Health Literacy Zambia (HLZ) is a volunteer-based grassroots organization in Zambia, Africa, that focuses on improving women’s and children’s health in rural areas with the focus being on the vulnerable/poorest people, and of course not segregating the vulnerable men in the community because we value inclusion and diversity.
We also focus on providing school necessities for the most vulnerable children and helping them get back to school because we believe in education for all.
The project’s goal is for the Ross team to collaborate with Health Literacy Zambia to formulate a detailed Brand Development plan and an enhanced communication and social media plan, with a three-year implementation roadmap to launch and execute.
We also focus on providing school necessities for the most vulnerable children and helping them get back to school because we believe in education for all.
The project’s goal is for the Ross team to collaborate with Health Literacy Zambia to formulate a detailed Brand Development plan and an enhanced communication and social media plan, with a three-year implementation roadmap to launch and execute.
Faculty Advisors
Tamil Nadu, India
Tamil Nadu, India
2014
Full-Time MBA MAP
Provide a financial needs assessment.
Project coordinated in partnership with the C.K. Prahalad Initiative.
Faculty Advisors