Develop a sales, supply chain, and marketing strategy to effectively offer Smartwell products into the K-12 and university vertical market segments.

Create a business plan, investor acquisition strategy, investor pitch, and 18 month go to market strategy.

Health Literacy Zambia (HLZ) is a volunteer-based grassroots organization in Zambia, Africa, that focuses on improving women’s and children’s health in rural areas with the focus being on the vulnerable/poorest people, and of course not segregating the vulnerable men in the community because we value inclusion and diversity.

We also focus on providing school necessities for the most vulnerable children and helping them get back to school because we believe in education for all.

The project’s goal is for the Ross team to collaborate with Health Literacy Zambia to formulate a detailed Brand Development plan and an enhanced communication and social media plan, with a three-year implementation roadmap to launch and execute.

Conduct a comprehensive analysis of the different existing and potential economic models for senior living facilities to help inform decision-making regarding the development of Madina Village. Additionally, develop perspective on the minimum size of such a village (i.e., land required, number of units, etc.) and based on this perspective a high-level assessment of the resources / cost required to develop the village. Additionally, time permitting, recommend the best approach (or “pitch”) to potential development partners (e.g., home builders, local / state government, medical systems).

Research and recommend a three-year strategic roadmap.

Structure a shrimp aquaculture pre-seed funding campaign designed to raise $100,000 to build a scaled, for-profit start-up, prototype facility, create a marketing message to break through to new partner organizations,

Develop a pricing strategy, market analysis, and marketing campaign for the launch of our brand and products.

Develop a strategic marketing plan to reach new customers.

Develop a market entry strategy for a new, customized AI-learning platform.