Action-Based Learning Projects:
MAP & Consulting Studio
![Tata Consultancy Services](/sites/default/files/styles/max_325x325/public/images/map_logos/tata.jpg?itok=B1zoYG6g)
New York, NY
![Tata Consultancy Services](/sites/default/files/images/map_logos/tata.jpg)
New York, NY
2022
Weekend MBA MAP
Go-To-Market Strategy
Develop and deliver a comprehensive recommendation that defines a new strategic offering for sustainability consulting services including (1) market opportunity, (2) competitive insights, (3) defined scope of services, and (4) end-to-end business case for the offering launch.
Faculty Advisors
![](/sites/default/files/styles/max_325x325/public/images/map_logos/dawn.png?itok=8qp56h_v)
Jackson, MI, USA
![](/sites/default/files/images/map_logos/dawn.png)
Jackson, MI, USA
2023
Online MBA
Market Analysis and Assessment
Analyze loyalty programs in the B2B, B2C, and B2B2C market and uncover best practices for starting loyalty program. Develop a business plan that will enable Dawn to create a loyalty program for e-commerce customers on par with the best in the industry.
Faculty Advisors