Define a framework to measure and track overhead activities within Riot's Enterprise technology department so teams can focus on more value added activities.

Create a post-merger integration strategy to share, communicate, and deploy human resource policies and operational processes.

Analyze and develop a strategy for diversity and sustainability initiatives within MGM Resorts International's corporate social responsibility program.

Assess potential market for salmon products and formulate a strategy for how to differentiate Blumar products to increase market share and profit margin.

The challenge Clinique presented to its MAP team was how to communicate the value and benefits of its products to the millennial generation in an increasingly fragmented and competitive landscape. The original research conducted by the MAP team led to a robust sampling strategy using digital engagement and non-traditional distribution channels. The team’s final report to the company included detailed communication and distribution plans along with estimated financial impacts.

Identify the optimal media content mix to engage fans and generate revenue