Conduct a U.S. market assessment and develop a market entry strategy that identifies potential partners/distributors.

Outline growth strategy for new markets/products to help company drive revenue 

Analyze best practices for public-private partnership (PPP) in Malawi and create a strategic framework for how to replicate and implement PPP models in other countries.

Project coordinated in partnership with the William Davidson Institute.

Create a clear and dynamic brand management plan to integrate newly acquired brands within the Impro group and to portray the Impro brand globally across nine market segments.

Build a strategic road map for youth marketing, products, and channels.