Devise a go-to-market strategy for maximizing online and mobile for debit funding sources

Provide detailed research about the US antibiotic susceptibility testing market, build a GTM strategy, and formulate a three-year action plan for market development, potential alliance-forming, and later stage fund-raising

Design a comprehensive innovation-based growth plan for SoBe that refines its brand positioning and articulates a new marketing strategy.

Create a detailed analysis focusing on different forms of membership clubs, including social clubs, creative clubs, office clubs, and athletic-based clubs.

Develop strategic alternatives for potential entry into new industries and brands.

Identify how PepsiCo can establish a culture which will support an entrepreneurial mindset

Conduct market assessment to identify test markets for a new business model.