Action-Based Learning Projects:
MAP & Consulting Studio
Plymouth, MI; Turin, Italy; Graz, Austria
Sao Paolo Brazil
New York, NY
Dearborn, MI
Minneapolis, MN; Boston, MA; Philadelphia, PA; Washington DC; Charlotte, NC; Atlanta, GA; Pensacola, FL; Orlando, FL; Cincinnati, OH
Ypsilanti, MI
Ypsilanti, MI
2022
Online MBA
Brand Positioning and Communication
Conduct a situation analysis of HighScope and other similar educational nonprofits and create a high-level marketing strategy that will position the company as a more recognized brand of excellence in the Early Childhood Education industry.
Faculty Advisors
Chennai India
Chennai India
2023
Full-Time MBA MAP
Go-To-Market Strategy
Research BOTH Digital Vaccines and the category defining life science market opportunity AND protocols and Dvx SCHOOL K-12 Curriculum in India. Validate and test GTM assumptions/strategies based to optimise commercialization.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Market Analysis and Assessment
Develop a comprehensive inbound marketing strategy to increase B2B leads from HR professionals, chief people officers, and decision-makers. The goal is to better understand how LifeGuides fits in the market and move from 1-2 leads per month to a consistent flow of qualified leads through content-driven strategies.
Faculty Advisors