Conduct market assessment to identify test markets for a new business model.

Identify a winning Chinese and Hong Kong corporate and marketing strategy and develop a three year market entry and growth plan for this market.

Establish a model to collect and synthesize colleague feedback in order to improve their experiences at American Express.

Create a strategy for leader development using technology such as an app, learning portal, or other systems that may be used by U-M students.

Conduct a market analysis and define strategic inputs regarding the market validation, business models, and “go to market” channels, and formulate a three-year U.S. market entry action plan for a marine robotic system aimed in cleaning lakes from algae, invasive plants, oil spills, and floating debris. Entrepreneurial-Development Stage - Focus on Marketing

Develop a positioning statement for the Home Business Unit with metrics for how to achieve world-class member-centric service and product offerings.

Develop a connected innovation whitepaper to inform manufacturers on a digital transformation from traditional products to service-based products

Develop a go-to-market strategy for a new biodiverse food company at the forefront of the food-for-a-better-future and food-as-medicine movements.

Analyze the potential for monetization of the use of University-owned resources by for-profit micro-mobility providers operating on campus.

Create a go-to-market strategy for next generation broadband distribution.

Build a sales enablement plan for Dell Technologies Cloud.

Identify potential corporate acquisition targets that meet OneMagnify's strategic goals.

Build new and innovative ways to increase listenership for iHeartMedia in Detroit.