Perform a market landscape assessment of technological innovations in commercial products and develop an innovation strategy

Assess the market viability of a new product and determine the go-to-market strategy

Initiate a careful market analysis and produce a high-impact marketing strategy to lift Acer to the top of the PC gaming market.

Determine the go-to-market strategy for a mobile app including the development of different distribution channels and strategic partnerships.

Assess the feasibility of using revenues garnered from higher-income organizations to subsidize services for the base of the pyramid.

Project also sponsored by the William Davidson Institute.