Action-Based Learning Projects:
MAP & Consulting Studio
Los Angeles, CA;Shanghai, China
Los Angeles, CA;Shanghai, China
2018
Full-Time MBA MAP
Identify key trends shaping the growth of ?isruptor" beauty brands and make recommendations for how HCP can strategically respond to this rapidly growing market opportunity.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2023
Executive MBA MAP
Customer Experience Enhancements
Develop a business plan for a new HP subscription service that would appeal to transactional buyers of HP PCs, deliver real consumer value, and has the potential to grow to $1B in recurring revenue. This is a corporate startup innovation project with a large company.
Faculty Advisors