Research and recommend a hybrid working environment for all Hylant employees.

Develop a business plan for a healthcare-specific recycling center.

Health Literacy Zambia (HLZ) is a volunteer-based grassroots organization in Zambia, Africa, that focuses on improving women’s and children’s health in rural areas with the focus being on the vulnerable/poorest people, and of course not segregating the vulnerable men in the community because we value inclusion and diversity.

We also focus on providing school necessities for the most vulnerable children and helping them get back to school because we believe in education for all.

The project’s goal is for the Ross team to collaborate with Health Literacy Zambia to formulate a detailed Brand Development plan and an enhanced communication and social media plan, with a three-year implementation roadmap to launch and execute.

Formulate a 5-year strategic plan to scale our back office/Co-operative into a national and eventually global model of outpatient medical care.

Define go-to-market strategy and develop an implementation playbook

Analyze the competitive landscape in the local urgent care clinic business in the Ann Arbor area. Develop a marketing strategy and operation plan for the existing and new clinics.

Formulate a local marketing strategy and evaluate ROI on past and future marketing activation. Propose key recommendations for the Ann Arbor market moving forward.

Create a strategy and acquisition plan to prioritize and enter new markets and refine existing operations to facilitate rapid nationwide expansion.