Action-Based Learning Projects:
MAP & Consulting Studio
Tipperary
Tipperary
2024
Executive MBA MAP
Strategic Roadmapping
The town of Tipperary is seeking a Regeneration Strategic Plan to help the community find a new path forward. The area had vast manufacturing resources and wealth, it now needs a new approach that capitalizes on the existing knowledge and resources while building a new direction for the town. For example, it has one of top equine communities in the world, it just needs a strategic view that further aligns the existing resources and figures out what needs to be added for the community to have even greater impact.
Tipperary has prior economic plans that would be available to the team. The team will have access to sponsors who are seasoned executives from Enterprise Ireland, Irish Development Authority, Probal, and local and national government officials. ExecMAP has a successful history of similar projects that would be available to the team. Plus, the frameworks and models could be used by every town in the US for job creation and economic development.
Tipperary has prior economic plans that would be available to the team. The team will have access to sponsors who are seasoned executives from Enterprise Ireland, Irish Development Authority, Probal, and local and national government officials. ExecMAP has a successful history of similar projects that would be available to the team. Plus, the frameworks and models could be used by every town in the US for job creation and economic development.
Faculty Advisors
Manila and Quezon City, Phillipines
Manila and Quezon City, Phillipines
2023
Online MBA
Market Analysis and Assessment
Identify two technologies for possible commercialization, provide market analysis for those technologies, create a roadmap for implementation, and document the process so that T.I.P. can use it with other technologies in the future.
Faculty Advisors
Dallas, TX
Dallas, TX
2025
Full-Time MBA MAP
Strategic Roadmapping
This project focuses on developing a 5-year roadmap for establishing and growing an advanced analytics program for a professional cricket team. The program will use cutting-edge tools to measure player performance, analyze training data, and provide actionable, data-driven recommendations to improve outcomes both on and off the field.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Brand Positioning and Communication
Develop a comprehensive and effective strategy that enables Toyz to successfully introduce and promote game-based and adaptive learning products to minority and underserved students, and help them develop skills for STEAM careers in order to increase access and equity in STEAM education and improve learning outcomes for these students.
Faculty Advisors
Tainan, Taiwan
Tainan, Taiwan
2015
Global MBA MAP
Research excess production capacity and suggest new, alternate revenue streams. The general manager (a Ross alum) of Taiwan Lung Meng asked the MAP team to research ways to use excess capacity and increase revenue. The team recommended several new products for creating alternative revenue streams. The final report included detailed design information, a market analysis, and financial projections.
Faculty Advisors