Conduct a U.S. market analysis and devise a go-to-market strategy including promotion, distribution, and pricing.

Create a go-to-market strategy to grow Microsoft market share in business applications and differentiated AI-powered products.

Conduct market research identifying opportunities, competitors, and strategic considerations for FoodFinder expanding into the healthcare referral space. For instance, do so by exploring how best we might replicate our initial proof-of-concept Gwinnett Health Finder (https://gwinnetthealthfinder.org/) across the country for other local/state government clients.

Formulate a strategic roadmap for expansion within the greater Detroit area.

Create a strategic marketing plan to build brand and product awareness with U.S. customers and patients.

Create a marketing strategy and plan targeting tourists visiting San Antonio.

Develop an open licensing framework and make recommendations for how it can be used to bring products to market in developing countries.

Successfully beta test 7 new services to be offered to our franchisees, all with the desired outcome of accelerating franchisee revenue. A successful launch essentially removes the majority of non-clinical tasks from the franchisee’s responsibilities.

Deliver a Basket Price Index to determine price competitiveness.

The company called on a MAP team to develop a go-to-market strategy for a game console in China, the world’s largest gaming market. The team’s extensive market research included visits to five cities, interviews with various groups of stakeholders, and review of company documents and online sources. Ultimately, they developed a specific recommendation on how to most effectively position the product while building toward future growth.

Provide a strategic assessment of where next to pursue organic growth - horizontal expansion focused by identifying related services vs. vertically focused within the core segments

Analyze three different potential markets and market segments and design a three-year U.S. market entry strategy.